

feelgüd
Feelgüd is a wellness brand built around a fresh, natural and human approach.
I created a flexible visual identity combining energetic photography, bold contemporary typography and hand drawn icons to give the brand a sense of movement and personality. The identity was developed across brand guidelines, a wider asset toolkit and the website design.
Feelgüd is a wellness brand built around a fresh, natural and human approach.
I created a flexible visual identity combining energetic photography, bold contemporary typography and hand drawn icons to give the brand a sense of movement and personality. The identity was developed across brand guidelines, a wider asset toolkit and the website design.
Deliverables:
Brand Development
Brand Strategy
Brand Application
Creative Direction
Copywriting
Logo Design
Year
/
2025



Feelgüd is a wellness brand built around a fresh, natural and human approach.
I created a flexible visual identity combining energetic photography, bold contemporary typography and hand drawn icons to give the brand a sense of movement and personality. The identity was developed across brand guidelines, a wider asset toolkit and the website design.
Feelgüd is a wellness brand built around a fresh, natural and human approach.
I created a flexible visual identity combining energetic photography, bold contemporary typography and hand drawn icons to give the brand a sense of movement and personality. The identity was developed across brand guidelines, a wider asset toolkit and the website design.
feelgüd




